December 2, 2023

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Online smartphone and tablet games market to grow at a CAGR of 14.5% from 2021 to 2026, Rise in popularity of games among the youth to Boost Growth

NEW YORK, March 8, 2023 /PRNewswire/ — The online smartphone and tablet games market size is expected to grow by USD 41.77 billion from 2021 to 2026. The growth momentum of the market will accelerate at a CAGR of 14.5% during the forecast period, according to Technavio. The market will be driven by factors such as the rise in popularity of games among the youth, the surge in the adoption of mobile development platforms, and the rise in the adoption of free-to-play business models. More Insights on market historic period (2017 to 2021) and forecast period (2023-2027) – Request a sample report.

The rise in the popularity of games among the youth is one of the key drivers of the market. There are billions of gaming users worldwide. Online games that allow multiple players to participate at once are called multiplayer online games (MOGs). Rapid technological advances, such as the availability of high-definition displays, audio devices, and wireless network capabilities, have increased the demand for MOGs. Hence, offering MOGs gives vendors a competitive advantage. These factors will fuel the growth of the market during the forecast period.

Online smartphone and tablet games market 2022-2026: Scope

Our online smartphone and tablet games market report covers the following areas:

Online smartphone and tablet games market 2022-2026: Segmentation

  • Device 
  • Geography 
    • APAC
    • North America
    • Europe
    • Middle East And Africa
    • South America

Learn more about the contribution of each segment of the market. Download a sample

Online smartphone and tablet games market 2022-2026: Vendor Analysis

We provide a detailed analysis of around 25 vendors operating in the online smartphone and tablet games market, including Com2uS Holdings Corp., CyberAgent Inc., Electronic Arts Inc., King.com Ltd., Machine Zone Inc., Melior Games Ukraine, NCSoft Corp., Netmarble Corp., NEXON America Inc., Nintendo Co. Ltd., PLR Worldwide Sales Ltd., Rovio Entertainment Corp., Sony Group Corp., Square Enix Holdings Co. Ltd., Supercell Oy, Take Two Interactive Software Inc., Tencent Holdings Ltd., The Walt Disney Co., Vivendi SE, and Warner Bros Discovery Inc. among others.

Online smartphone and tablet games market 2022-2026: Key highlights

  • CAGR of the market during the forecast period 2022-2026
  • Detailed information on factors that will assist online smartphone and tablet games market growth during the next five years
  • Estimation of the online smartphone and tablet games market size and its contribution to the parent market
  • Predictions on upcoming trends and changes in consumer behavior
  • The growth of the online smartphone and tablet games market
  • Analysis of the market’s competitive landscape and detailed information on vendors
  • Comprehensive details of factors that will challenge the growth of online smartphone and tablet games market vendors

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  • Analyzes competitor’s offerings
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What’s New for 2023?

  • Special coverage on the RussiaUkraine war; global inflation; recovery analysis from COVID-19; supply chain disruptions, global trade tensions; and risk of recession
  • Global competitiveness and key competitor positions
  • Market presence across multiple geographical footprints – Strong/Active/Niche/Trivial

Related reports:

The predicted growth for the video game market size from 2021 to 2026 is USD 73.62 billion at a progressing CAGR of 7.59%. The rising penetration of smartphones and improving internet access is notably driving the video game market growth, although factors such as the growing cost of game development may impede the market growth.

The mobile gaming market size is predicted to surge by USD 66.43 billion from 2021 to 2026 at an accelerating CAGR of 12.26%. The popularity of multiplayer mobile games is notably driving the market growth, although factors such as the growth of alternative gaming platforms may impede the market growth.

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Online Smartphone and Tablet Games Market Scope

Report Coverage

Details

Base year

2021

Forecast period

2022-2026

Growth momentum & CAGR

Accelerate at a CAGR of 14.5%

Market growth 2022-2026

USD 41.77 billion

Market structure

Fragmented

YoY growth 2021-2022 (%)

13.9

Regional analysis

APAC, North America, Europe, Middle East and Africa, and South America

Performing market contribution

APAC at 47%

Key countries

US, China, Japan, Germany, France, Canada, Mexico, Italy, Spain, India, Australia, and South Korea

Competitive landscape

Leading vendors, market positioning of vendors, competitive strategies, and industry risks

Key companies profiled

Com2uS Holdings Corp., CyberAgent Inc., Electronic Arts Inc., King.com Ltd., Machine Zone Inc., Melior Games Ukraine, NCSoft Corp., Netmarble Corp., NEXON America Inc., Nintendo Co. Ltd., PLR Worldwide Sales Ltd., Rovio Entertainment Corp., Sony Group Corp., Square Enix Holdings Co. Ltd., Supercell Oy, Take Two Interactive Software Inc., Tencent Holdings Ltd., The Walt Disney Co., Vivendi SE, and Warner Bros Discovery Inc.

Market dynamics

Parent market analysis, market growth inducers and obstacles, fast-growing and slow-growing segment analysis, COVID-19 impact and recovery analysis and future consumer dynamics, and market condition analysis for the forecast period.

Customization purview

If our report has not included the data that you are looking for, you can reach out to our analysts and get segments customized.

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Table of contents :

1 Executive Summary

  • 1.1 Market overview
    • Exhibit 01: Executive Summary – Chart on Market Overview
    • Exhibit 02: Executive Summary – Data Table on Market Overview
    • Exhibit 03: Executive Summary – Chart on Global Market Characteristics
    • Exhibit 04: Executive Summary – Chart on Market by Geography
    • Exhibit 05: Executive Summary – Chart on Market Segmentation by Device
    • Exhibit 06: Executive Summary – Chart on Incremental Growth
    • Exhibit 07: Executive Summary – Data Table on Incremental Growth
    • Exhibit 08: Executive Summary – Chart on Vendor Market Positioning

2 Market Landscape

  • 2.1 Market ecosystem
    • Exhibit 09: Parent market
    • Exhibit 10: Market Characteristics

3 Market Sizing

  • 3.1 Market definition
    • Exhibit 11: Offerings of vendors included in the market definition
  • 3.2 Market segment analysis
    • Exhibit 12: Market segments
  • 3.4 Market outlook: Forecast for 2021-2026
    • Exhibit 13: Chart on Global – Market size and forecast 2021-2026 ($ billion)
    • Exhibit 14: Data Table on Global – Market size and forecast 2021-2026 ($ billion)
    • Exhibit 15: Chart on Global Market: Year-over-year growth 2021-2026 (%)
    • Exhibit 16: Data Table on Global Market: Year-over-year growth 2021-2026 (%)

4 Five Forces Analysis

  • 4.1 Five forces summary
    • Exhibit 17: Five forces analysis – Comparison between 2021 and 2026
  • 4.2 Bargaining power of buyers
    • Exhibit 18: Chart on Bargaining power of buyers – Impact of key factors 2021 and 2026
  • 4.3 Bargaining power of suppliers
    • Exhibit 19: Bargaining power of suppliers – Impact of key factors in 2021 and 2026
  • 4.4 Threat of new entrants
    • Exhibit 20: Threat of new entrants – Impact of key factors in 2021 and 2026
  • 4.5 Threat of substitutes
    • Exhibit 21: Threat of substitutes – Impact of key factors in 2021 and 2026
  • 4.6 Threat of rivalry
    • Exhibit 22: Threat of rivalry – Impact of key factors in 2021 and 2026
  • 4.7 Market condition
    • Exhibit 23: Chart on Market condition – Five forces 2021 and 2026

5 Market Segmentation by Device

  • 5.1 Market segments
    • Exhibit 24: Chart on Device – Market share 2021-2026 (%)
    • Exhibit 25: Data Table on Device – Market share 2021-2026 (%)
  • 5.2 Comparison by Device
    • Exhibit 26: Chart on Comparison by Device
    • Exhibit 27: Data Table on Comparison by Device
  • 5.3 Smartphone – Market size and forecast 2021-2026
    • Exhibit 28: Chart on Smartphone – Market size and forecast 2021-2026 ($ billion)
    • Exhibit 29: Data Table on Smartphone – Market size and forecast 2021-2026 ($ billion)
    • Exhibit 30: Chart on Smartphone – Year-over-year growth 2021-2026 (%)
    • Exhibit 31: Data Table on Smartphone – Year-over-year growth 2021-2026 (%)
  • 5.4 Tablet – Market size and forecast 2021-2026
    • Exhibit 32: Chart on Tablet – Market size and forecast 2021-2026 ($ billion)
    • Exhibit 33: Data Table on Tablet – Market size and forecast 2021-2026 ($ billion)
    • Exhibit 34: Chart on Tablet – Year-over-year growth 2021-2026 (%)
    • Exhibit 35: Data Table on Tablet – Year-over-year growth 2021-2026 (%)
  • 5.5 Market opportunity by Device
    • Exhibit 36: Market opportunity by Device ($ billion)

6 Customer Landscape

  • 6.1 Customer landscape overview
    • Exhibit 37: Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria

7 Geographic Landscape

  • 7.1 Geographic segmentation
    • Exhibit 38: Chart on Market share by geography 2021-2026 (%)
    • Exhibit 39: Data Table on Market share by geography 2021-2026 (%)
  • 7.2 Geographic comparison
    • Exhibit 40: Chart on Geographic comparison
    • Exhibit 41: Data Table on Geographic comparison
  • 7.3 APAC – Market size and forecast 2021-2026
    • Exhibit 42: Chart on APAC – Market size and forecast 2021-2026 ($ billion)
    • Exhibit 43: Data Table on APAC – Market size and forecast 2021-2026 ($ billion)
    • Exhibit 44: Chart on APAC – Year-over-year growth 2021-2026 (%)
    • Exhibit 45: Data Table on APAC – Year-over-year growth 2021-2026 (%)
  • 7.4 North America – Market size and forecast 2021-2026
    • Exhibit 46: Chart on North America – Market size and forecast 2021-2026 ($ billion)
    • Exhibit 47: Data Table on North America – Market size and forecast 2021-2026 ($ billion)
    • Exhibit 48: Chart on North America – Year-over-year growth 2021-2026 (%)
    • Exhibit 49: Data Table on North America – Year-over-year growth 2021-2026 (%)
  • 7.5 Europe – Market size and forecast 2021-2026
    • Exhibit 50: Chart on Europe – Market size and forecast 2021-2026 ($ billion)
    • Exhibit 51: Data Table on Europe – Market size and forecast 2021-2026 ($ billion)
    • Exhibit 52: Chart on Europe – Year-over-year growth 2021-2026 (%)
    • Exhibit 53: Data Table on Europe – Year-over-year growth 2021-2026 (%)
  • 7.6 Middle East and Africa – Market size and forecast 2021-2026
    • Exhibit 54: Chart on Middle East and Africa – Market size and forecast 2021-2026 ($ billion)
    • Exhibit 55: Data Table on Middle East and Africa – Market size and forecast 2021-2026 ($ billion)
    • Exhibit 56: Chart on Middle East and Africa – Year-over-year growth 2021-2026 (%)
    • Exhibit 57: Data Table on Middle East and Africa – Year-over-year growth 2021-2026 (%)
  • 7.7 South America – Market size and forecast 2021-2026
    • Exhibit 58: Chart on South America – Market size and forecast 2021-2026 ($ billion)
    • Exhibit 59: Data Table on South America – Market size and forecast 2021-2026 ($ billion)
    • Exhibit 60: Chart on South America – Year-over-year growth 2021-2026 (%)
    • Exhibit 61: Data Table on South America – Year-over-year growth 2021-2026 (%)
  • 7.8 China – Market size and forecast 2021-2026
    • Exhibit 62: Chart on China – Market size and forecast 2021-2026 ($ billion)
    • Exhibit 63: Data Table on China – Market size and forecast 2021-2026 ($ billion)
    • Exhibit 64: Chart on China – Year-over-year growth 2021-2026 (%)
    • Exhibit 65: Data Table on China – Year-over-year growth 2021-2026 (%)
  • 7.9 US – Market size and forecast 2021-2026
    • Exhibit 66: Chart on US – Market size and forecast 2021-2026 ($ billion)
    • Exhibit 67: Data Table on US – Market size and forecast 2021-2026 ($ billion)
    • Exhibit 68: Chart on US – Year-over-year growth 2021-2026 (%)
    • Exhibit 69: Data Table on US – Year-over-year growth 2021-2026 (%)
  • 7.10 Japan – Market size and forecast 2021-2026
    • Exhibit 70: Chart on Japan – Market size and forecast 2021-2026 ($ billion)
    • Exhibit 71: Data Table on Japan – Market size and forecast 2021-2026 ($ billion)
    • Exhibit 72: Chart on Japan – Year-over-year growth 2021-2026 (%)
    • Exhibit 73: Data Table on Japan – Year-over-year growth 2021-2026 (%)
  • 7.11 South Korea – Market size and forecast 2021-2026
    • Exhibit 74: Chart on South Korea – Market size and forecast 2021-2026 ($ billion)
    • Exhibit 75: Data Table on South Korea – Market size and forecast 2021-2026 ($ billion)
    • Exhibit 76: Chart on South Korea – Year-over-year growth 2021-2026 (%)
    • Exhibit 77: Data Table on South Korea – Year-over-year growth 2021-2026 (%)
  • 7.12 Germany – Market size and forecast 2021-2026
    • Exhibit 78: Chart on Germany – Market size and forecast 2021-2026 ($ billion)
    • Exhibit 79: Data Table on Germany – Market size and forecast 2021-2026 ($ billion)
    • Exhibit 80: Chart on Germany – Year-over-year growth 2021-2026 (%)
    • Exhibit 81: Data Table on Germany – Year-over-year growth 2021-2026 (%)
  • 7.13 Market opportunity by geography
    • Exhibit 82: Market opportunity by geography ($ billion)

8 Drivers, Challenges, and Trends

  • 8.3 Impact of drivers and challenges
    • Exhibit 83: Impact of drivers and challenges in 2021 and 2026

9 Vendor Landscape

  • 9.2 Vendor landscape
    • Exhibit 84: Overview on Criticality of inputs and Factors of differentiation
  • 9.3 Landscape disruption
    • Exhibit 85: Overview on factors of disruption
  • 9.4 Industry risks
    • Exhibit 86: Impact of key risks on business

10 Vendor Analysis

  • 10.1 Vendors covered
    • Exhibit 87: Vendors covered
  • 10.2 Market positioning of vendors
    • Exhibit 88: Matrix on vendor position and classification
  • 10.3 Electronic Arts Inc.
    • Exhibit 89: Electronic Arts Inc. – Overview
    • Exhibit 90: Electronic Arts Inc. – Product / Service
    • Exhibit 91: Electronic Arts Inc. – Key offerings
  • 10.4 Machine Zone Inc.
    • Exhibit 92: Machine Zone Inc. – Overview
    • Exhibit 93: Machine Zone Inc. – Product / Service
    • Exhibit 94: Machine Zone Inc. – Key offerings
  • 10.5 Melior Games Ukraine
    • Exhibit 95: Melior Games Ukraine – Overview
    • Exhibit 96: Melior Games Ukraine – Product / Service
    • Exhibit 97: Melior Games Ukraine – Key offerings
  • 10.6 NCSoft Corp.
    • Exhibit 98: NCSoft Corp. – Overview
    • Exhibit 99: NCSoft Corp. – Product / Service
    • Exhibit 100: NCSoft Corp. – Key offerings
  • 10.7 Netmarble Corp.
    • Exhibit 101: Netmarble Corp. – Overview
    • Exhibit 102: Netmarble Corp. – Product / Service
    • Exhibit 103: Netmarble Corp. – Key offerings
  • 10.8 Rovio Entertainment Corp.
    • Exhibit 104: Rovio Entertainment Corp. – Overview
    • Exhibit 105: Rovio Entertainment Corp. – Business segments
    • Exhibit 106: Rovio Entertainment Corp. – Key offerings
    • Exhibit 107: Rovio Entertainment Corp. – Segment focus
  • 10.9 Supercell Oy
    • Exhibit 108: Supercell Oy – Overview
    • Exhibit 109: Supercell Oy – Product / Service
    • Exhibit 110: Supercell Oy – Key offerings
  • 10.10 Take Two Interactive Software Inc.
    • Exhibit 111: Take Two Interactive Software Inc. – Overview
    • Exhibit 112: Take Two Interactive Software Inc. – Product / Service
    • Exhibit 113: Take Two Interactive Software Inc. – Key offerings
  • 10.11 The Walt Disney Co.
    • Exhibit 114: The Walt Disney Co. – Overview
    • Exhibit 115: The Walt Disney Co. – Business segments
    • Exhibit 116: The Walt Disney Co. – Key offerings
    • Exhibit 117: The Walt Disney Co. – Segment focus
  • 10.12 Vivendi SE
    • Exhibit 118: Vivendi SE – Overview
    • Exhibit 119: Vivendi SE – Business segments
    • Exhibit 120: Vivendi SE – Key offerings
    • Exhibit 121: Vivendi SE – Segment focus

11 Appendix

  • 11.2 Inclusions and exclusions checklist
    • Exhibit 122: Inclusions checklist
    • Exhibit 123: Exclusions checklist
  • 11.3 Currency conversion rates for US$
    • Exhibit 124: Currency conversion rates for US$
  • 11.4 Research methodology
    • Exhibit 125: Research methodology
    • Exhibit 126: Validation techniques employed for market sizing
    • Exhibit 127: Information sources
  • 11.5 List of abbreviations
    • Exhibit 128: List of abbreviations

About Us

Technavio is a leading global technology research and advisory company. Their research and analysis focus on emerging market trends and provide actionable insights to help businesses identify market opportunities and develop effective strategies to optimize their market positions. With over 500 specialized analysts, Technavio’s report library consists of more than 17,000 reports and counting, covering 800 technologies, spanning across 50 countries. Their client base consists of enterprises of all sizes, including more than 100 Fortune 500 companies. This growing client base relies on Technavio’s comprehensive coverage, extensive research, and actionable market insights to identify opportunities in existing and potential markets and assess their competitive positions within changing market scenarios.

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